Dynamic price generation and distribution system using ECA rules and ink labeling

Diego Sánchez de Rivera
+ and Álvaro Sánchez-Picot
 

Universidad Politécnica de Madrid, Spain
{diego.sanchezderiveracordoba, alvaro.spicot}@gmail.com

  

Abstract

New forms of commerce require novel methods of management. Dynamic pricing is a new way to get a increase in the buyers interest and improve their customer experience. As it is a complex procedure to take into account elaborate algorithms to generate and distribute new prices to products, in this paper, a system for autonomous price management and distribution is presented. The use of ECA rules eases the administration procedure to manage a complex dynamic price system. Configure a global price system can be done in a visual manner using a ECA representation tool. The developed software allows to predefine the aspect of the price label and send updated information to a selected e-ink display. The global system uses a novel distribution infrastructure to provide information to several displays, distributed along various nodes. The result has been built and tested in the group laboratory.

 

Keywords: retail, dynamic pricing, ECA rules, labeling system

 

+: Corresponding author: Diego Sánchez de Rivera
Room 203, B building, Av. Complutense N 30, Madrid, 28040, Spain, Tel: +34-637024995

 
IT Convergence Practice 
(INPRA), Vol. 3, No. 1, pp. 33-42, March 2015 [
pdf]